The impact of Coronavirus on businesses has meant that most companies and their employees have been hit hard. The best thing that you can be focusing on during these slow times is how to come back bigger and better than ever once commerce starts picking up again and business starts to operate as usual.
Stay ahead of the curve: Learn SEO with personalized training
Get ahead of the competition and make the most of your time at home. Search engine optimization knowledge is the most valuable marketing tool available to businesses, and a small investment of time and money can allow you to unlock its powers and transform your digital marketing plans and grow your business infinitely.
Learning SEO involves gaining knowledge about the fundamentals about how search engine optimization works, what are the basic do’s and dont’s and areas that you need to focus on, gaining an understanding of where your business stands with its current marketing efforts, and understanding how to apply your newfound knowledge to actually transform your online presence. By taking SEO classes rather than simply hiring an SEO company or digital marketing agency, you are gaining knowledge and actually learning what SEO is and how it is performed. However, it is even more beneficial, because learning happens through working alongside an expert on your own website, which means that you get the work done while you are learning – it is a 2 for 1!
Customized SEO classes are offered on a one on one basis, where you work individually with an SEO coach and your lessons are adapted to your business and skill level – whether you are just starting to know what search engine optimization is, or whether you already know about SEO but just want to gain more expertise, freshen up, or stay up-to-date with industry changes. No matter what your needs, your SEO coach will ensure that you learn and that your business sees results.
Help your Business during Corona Virus Quarantine
There has never been a better time to learn SEO. While it may feel impossible to grow your business with all of the setbacks due to Corona Virus – quarantine, businesses closing, lowered consumption, and economic turmoil – it is important to always prepare for the better times ahead, rather than getting lazy during the tough times and ultimately getting even further behind. Bettering your business is a long-term process and requires consistent effort and investment, so you need to be in the mindset of growing no matter what the circumstances around you.
In fact, in the current era of social distancing, #stayhome, and home office, it is actually an ideal time and situation to refocus your marketing efforts. Why, you may ask? Well, there are a lot of reasons why now is a really good time:
Fewer distractions. Customers may not be calling you as much or may not be calling you at all, if things are at a standstill. Instead of dwelling on this unfortunate circumstance, take advantage of the extra time to work on marketing. Marketing is something that we usually put on the backburner when business is going well, because we get so busy catering to our clients, who are number one, that there is no time left for marketing. Plus, it may not feel as necessary to market when money is coming in, as we don’t always foresee the rainy days ahead. Now that you have extra time on your hands, use it for something you haven’t always gotten around to in the past.
Affordable marketing. The hard-hitting effect of Coronavirus is market volatility and an unraveling economy. You might be worried about your business’ future or you might be suffering from low income at the moment. The good thing about learning SEO is that it is affordable and a cheaper alternative to hiring a marketing company or other investments that you could make into your business. Also great to go along with this is the fact that a little SEO can go a long way – even just small changes or the basic optimization can yield very positive results, making it extremely cost effective.
Working from home. With quarantine in effect, the vast majority of business owners are now working from home. Well, the good news about SEO classes is that everything can be done virtually! You can take your one on one SEO classes from the comfort of your own home, in front of your computer screen. The training happens via GoToMeeting, an application that allows you to video or voice conference with your teacher, plus see each other’s screens, and even have your screen manipulated by your teacher for instruction. All lessons are recorded so that you can play them back at your convenience for reference, and weekly “homework” is given in which you will work on your website. All you need is a computer and access to the Internet, and you are fully equipped to optimize your website!
Valuable education. During this lock down, there is an emphasis on growth and self-improvement. A healthy mentality to have, as is being promoted online, is to use this time to learn and get educated, especially on things that just don’t make it into our daily routines. The best thing you can do for yourself, and for your business, is to get some benefit out of this situation. By learning SEO, you will be improving your own intelligence and competences, plus you will be bettering your business. These are valuable lessons that will take you far beyond this pandemic and continue to serve you for the rest of your business’ existence.
Businesses that can Benefit from SEO Training
Virtually every business that is on or could be helped by being on the Internet can benefit from an SEO coach. These courses are especially beneficial for small to medium-sized businesses, which do not have full-blown marketing teams or big marketing budgets. It is also great for businesses in which the owner is involved and is interested in getting educated on multiple facets of running and marketing their business. Finally, it is great for local businesses who deal with offering products and services in their local geographical area.
Some great contenders for SEO training include:
- E-commerce businesses
- Boutique shops
- Beauty salons
Get One on One SEO Training to Learn, Transform, and Earn
When it comes to learning SEO, a little work means a lot of value. Use your time at home wisely, both for yourself and for your business, and start investing into search engine optimization classes. Regardless of the social and economic circumstances, SEO will produce lasting results that get your business ahead while others are at a standstill. Chat with me to see what makes our SEO training program unique and how together; we can transform your business for tomorrow!