As an SEO coach and SEO practitioner with 17 years of experience, I can’t confidently say that SEO’s boogeymen have been laid to rest, despite the even wider availability of information on how SEO is done. I ran my digital marketing agency for a decade before moving on to working as a consultant and an…
If you’re working on your site’s SEO, you’ve probably dabbled in search intent and keyword research. Many business owners begin with keyword research and stop at that. Unfortunately, some barely dig beneath the surface of the keyword soup and target keywords with the highest search volumes. Who doesn’t want to rank for something with 10,000…
Learning SEO is the most practical step for your business this year. Search engine optimization allows businesses to generate targeted traffic and directly respond to the needs of paying customers. Unlike search marketing/PPC, SEO can generate long-term results that put your business in front of the right people-potentially for good. A well-optimized website eventually becomes…